mb163416@ohio.edu
Scrolling through your Facebook feed on any given morning, you can probably tell which stories would be categorized as "clickbait." According to Small Business Trends, clickbait is a piece of content that intentionally over-promises or misrepresents in order to pull users onto a particular website. So when your Aunt Helen shares a post that says something that you didn't think could ever be true, double checking the validity of the source is vital.
https://me.me/i/stop-stop-clickbait-shared-stop-clickbait-world-newss-post-click-21210130
In years past, upholding the credibility of papers and other media outlets was a responsibility that was shouldered by writers and editors. In 2018, fake and dramatized articles circulate like wild \fire, while real news stories are diminished by those who distrust the media.
So how does trolling and truth-bending affect the way people consume media? According to Forbes, 59 percent of readers will share articles without ever opening and reading it. Users sharing content solely based on headlines leads to the intensification of the echo chamber effect, the lack of actual information absorption and the ease of reader manipulation - when you don't read the stories you share, you're endorsing content that you haven't even taken the time to peruse.
Social media platforms like Facebook and Twitter make the creation and dissemination of these mostly bogus articles easier than ever. Anyone can create content and share it in a way that makes it seem like it's coming from a credible source.
In October of 2018, Facebook removed over 800 accounts for spreading misinformation and spamming users timelines with inherently fake news stories. The removal of these fake accounts doesn't mean users should let their guards down, however. There are still "writers" out there continuously creating clickbait headlines that will be shared time and time again by your relatives and coworkers without a second thought. Some writers have abandoned their posts as vigilantes of truth, so it is now up to the readers to make sure what they're reading isn't fake news.
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