Thursday, October 29, 2015

Advertising Through Social Media

Robert Vollman
rv361115@ohio.edu

If you were like me, you probably enjoy the fact that McDonalds now serves breakfast all day every day. It was quite a nice surprise that I wasn't really expecting them to pull off. However, if you were also like me, you probably got slightly annoyed at the commercial campaign that was made to launch it.

While this type of advertising may be slightly unbearable it times, its the type of advertising that we see everyday and it may not go away for quite sometime. It is the use of advertising through social media.

For the past 5 or so years,many companies have been putting out ads online through their pages that were made on various sites across the web. The hope for this is that it will encourage more people to follow them, try the new products, and keep watch on them to see what they come out with next.


Everyone loves to fight for the most likes.

In theory, its a good idea. With more people following what a company advertises, the input can come up much faster and if they want to fix what the people feel is wrong, they can do it much sooner than what it would have taken 20 years ago.

However, in some cases, the use of advertising in the media of online can also get very annoying and overused, especially the use of hashtags.

Overall, its pretty great that companies can work with the public in a much faster way. but on occasion, its ok if they back off from it once in awhile.

2 comments:

  1. Samantha Schilder

    Robert, I couldn't agree with you more that McDonald's serving breakfast all day long was a great change/surprise! The marketing that came along with it left me with no excuse to know everything about it. I am an avid Facebook user so I know what you mean when you want to be the company with the most "likes." Through social media advertising has advanced, I will be curious to see where it goes within the next year.

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  2. The blog was absolutely fantastic! Lot of information is helpful in some or the other way. Keep updating the blog, looking forward for more content...Great job, keep it up.
    Social media advertising

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