It’s easier to lie than to tell the truth, especially when it comes to journalism. You have deadlines, you need quotes, you snapped a neat picture, but it’s not exactly what you’re looking for.
Old KFC advertisement, emphasizing the convenience of their chain.
I, as an indulgent consumer, would probably take this advertisement as a joke. I know for a fact that what I’m eating is terrible for me; I wouldn’t have gone to KFC for anything else, but for some consumers, what they see is what they believe, making KFC a fraud.