Online communities have been around since the World Wide Web began. Users across the world are able to interact with each other through forums and comment sections to discuss issues and topics important to the individual communities. The good thing is, people are allowed to freely express their views and connect with people with the same or opposing views across the world. However when there is good there is bad, and anonymous users and robots have taken over the comment sections. These news articles can be inundated with negative, harmful, and offensive content. As a result, some news organizations have decided to remove comment sections on their websites, relying strictly on social media as a platform for comments and discussion. Others have decided to be more strict when it comes to user generated content and anonymous contributions.
It is just as easy for someone to make a fake Facebook or Twitter page as it is to post as an anonymous user. Even if there are names attached, will it stop people from posting things that are harmful, offensive, and not add to the discussion? It is possible that we will see an increase in ghost accounts. As mentioned in "What Happened After 7 News Sites Got Rid of Reader Comments", establishing online community norms is essential to building the type of online community you want. The news site must a lot create content and spark discussions that keeps readers engaged and active on that social media platform. News organizations and social media professionals will have to work extra hard to get the results that they want.